Friday 7 December 2012

How do you write a good restaurant review?

How do you write a decent restaurant review?   That's my challenge. I've written about many things in my time but - until now - haven't written a review of a meal. That's just about to change.

In many ways, I reckon the answer is pretty obvious. A meal is a slice of time; a story. You plan, you arrive, you look around at the venue and its customers, you're seated, you receive advice about the food, you choose from the menu, you wait, you eat, you drink, you pay, you leave.

The answer everyone's waiting for is whether or not you enjoyed the experience. Was the food good, what were the staff like, was the restaurant attractive?  In a sentence - or perhaps a tweet - how would you describe the restaurant, its menu and your visit?

Then there's the potentially embarrassing part: snapping a photograph. It's all very well describing the presentation of the food but taking a picture can provide a perfect summary. It can also make you look like the odd bloke at the end of the table. Food photography is a specialist profession, so a few quick shots by candlelight will never match the studio set-up used for cookery books and TV shows - yet switching off the flash and using the macro setting on a standard camera can produce perfectly acceptable results for many publications.

I also need to remember that the food is the story. That's not to say I won't mention my journey there or the accident when I dipped my tie into the soup - and I might even crack a joke or two - but it's a review I'm writing, not a stand-up comedy routine.

From a personal perspective, one of the first criteria I use whenever I eat out is "could I have cooked this myself - and could I have cooked it better?"   My catering qualifications didn't progress much beyond "Mark tries hard" in a school report, so I'm not in a position to be hyper-critical. Besides, we all have a bad day sometimes. As long as I'm honest and accurate, I reckon I'll do okay.

Notebook?   Pen?  Camera?   Wallet?   Appetite?   Right, I'm ready to begin.

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